24 November 2017

Korea Car Sales By Brand : 2010-14

The top selling model in Korea for 2014, the Hyundai Sonata

In Korea, the top brands (yellow in the chart below) are the main selling brands. Imports have slowly been growing but still are small in comparison, thanks to tariff protection. The data below excludes commercial vehicles which would favour the local car makers if included.

Locally made cars have been relatively static, despite a reasonable increase in total sales. I don't have a breakdown of import sales by model so can only assess the totals seen below. Clearly some brands have done better than others for whatever reason.

10 11 12 13 14 Make 2010 2011 2012 2013 2014
1 1 1 1 1 Hyundai 482,261 498,510 505,714 479,435 510,978
2 2 2 2 2 Kia 434,881 436,672 430,757 403,015 406,822
4 3 3 3 3 GM Korea 112,466 127,697 131,794 127,338 147,104
3 4 4 5 4 Samsung 155,697 109,221 59,926 60,027 80,003
5 5 5 4 5 Ssangyong 32,459 38,651 47,700 63,970 69,036
6 6 6 6 6 BMW 16,798 23,293 28,152 33,066 40,174
7 7 7 8 7 Mercedes 16,115 19,534 20,389 24,780 35,213
8 8 8 7 8 VW 10,154 12,436 18,395 25,649 30,719
9 9 9 9 9 Audi 7,920 10,345 15,126 20,044 27,647
12 13 12 11 10 Ford 4,018 4,184 5,126 7,214 8,718
10 10 10 10 11 Toyota 6,629 5,020 10,795 7,438 6,840
17 11 11 12 12 MINI 2,220 4,282 5,927 6,301 6,572
13 12 13 13 13 Lexus 3,857 4,111 4,976 5,425 6,464
16 15 14 15 16 Chrysler 2,638 3,316 4,123 4,143 5,244
20 20 18 16 15 Land Rover 944 1,383 1,916 3,103 4,675
14 18 17 17 16 Nissan 3,524 3,802 2,398 3,061 4,411
11 14 15 14 17 Honda 5,812 3,153 3,944 4,856 3,601
18 16 16 18 18 Peugeot 1,909 2,636 2,407 2,776 3,118
19 19 19 20 19 Volvo 1,638 1,480 1,768 1,960 2,976
15 17 22 22 20 Infiniti 3,118 2,152 1,103 1,116 2,777
23 21 20 19 21 Porsche 705 1,301 1,516 2,041 2,568
22 22 21 21 22 Jaguar 726 1,016 1,197 1,901 1,989
- - - 23 23 Fiat - - - 507 1,163
- 29 25 24 24 Citro├źn - 6 255 476 620
21 23 24 25 25 Cadillac 794 752 475 300 503
26 26 26 26 26 Bentley 86 102 135 164 322
27 27 28 28 27 Rolls Royce 18 27 27 30 45





Total 1,308,326 1,315,788 1,306,749 1,290,282 1,410,302

Data source: Kaida and Kama.

To see the first in the series, simply click here.

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