13 January 2018

UK Sales By Brand : 2017


The UK used to sell cars in similar numbers to France and Italy but from 2012, pulled away. As the UK registrations lifted, the other two went backwards. This made me wonder if the UK was overachieving and that sales would eventually realign to a more realistic number once a headwind eventuated. Well the latter part of 2017, registrations started falling and by the end of the year, they had retreated by 6%.

Reasons for it are varied. The UK economy has been over performing compared to its true state. The gap between the 'haves' in particularly the South East of England and the rest of the country has led to political upheaval. A flood of immigrants in an loosely regulated labour market has seen wages fall in certain employment sectors. The issues these developments created, coupled with a governmental determination to reduce diesel cars has put a brake on sales.

Some brands have fared better than others. Ford has been losing market share for many years, in slow motion. Vauxhall's takeover by PSA has seen sales for that brand fall precipitously. The prosperous SE England Counties might as well break away and become part of Germany, such is their love of VW, Mercedes etc. That has seen those brands do rather well.

Despite the fact that most Land Rovers are diesel, that marque has done really well to hold its sales. Infiniti has had a good couple of years too. Toward the bottom of the list, some brands such as Tesla are estimates. I don't get the sensitivity of any manufacturers to not wanting basic sales data being known.

13 14 15 16 17 Brand 2017 % +/-
2016 % +/-
1 1 1 1 1 Ford 287,396 11.3% -10%
318,316 11.8% -5%
3 3 3 3 2 VW 208,462 8.2% 1%
207,028 7.7% -7%
2 2 2 2 3 Vauxhall 195,137 7.7% -22%
250,955 9.3% -7%
7 7 7 6 4 Mercedes 180,970 7.1% 7%
169,828 6.3% 17%
5 5 4 4 5 BMW 175,101 6.9% -4%
182,593 6.8% 9%
4 4 5 5 6 Audi 174,982 6.9% -1%
177,304 6.6% 6%
6 6 6 7 7 Nissan 151,156 5.9% -1%
152,525 5.7% -1%
9 9 9 9 8 Toyota 101,985 4.0% 5%
96,746 3.6% -2%
10 10 10 10 9 Hyundai 93,403 3.7% 1%
92,419 3.4% 5%
11 11 11 11 10 Kia 93,222 3.7% 4%
89,364 3.3% 14%
15 16 16 14 11 Land Rover 82,653 3.3% 4%
79,534 3.0% 19%
8 8 8 8 12 Peugeot 82,226 3.2% -17%
98,529 3.7% -5%
12 12 13 13 13 Škoda 79,758 3.1% -1%
80,372 3.0% 8%
18 14 12 12 14 Renault 69,110 2.7% -19%
85,102 3.2% 13%
16 17 17 15 15 MINI 68,166 2.7% -1%
68,984 2.6% 8%
19 19 19 19 16 Seat 56,130 2.2% 18%
47,456 1.8% 0%
14 18 18 18 17 Honda 53,901 2.1% -9%
59,106 2.2% 11%
17 15 14 17 18 Citroën 51,455 2.0% -18%
62,991 2.3% -9%
13 13 15 16 19 Fiat 48,916 1.9% -24%
64,547 2.4% -4%
21 20 21 20 20 Volvo 46,139 1.8% -1%
46,696 1.7% 8%
20 22 22 22 21 Suzuki 40,343 1.6% 6%
38,167 1.4% 11%
22 21 20 21 22 Mazda 39,092 1.5% -16%
46,609 1.7% 2%
25 25 24 23 23 Jaguar 35,544 1.4% 2%
34,822 1.3% 45%
24 23 23 24 24 Dacia 25,149 1.0% -5%
26,499 1.0% 1%
27 26 25 25 25 Mitsubishi 16,092 0.6% -12%
18,237 0.7% -20%
29 28 28 29 26 Porsche 14,051 0.6% 7%
13,097 0.5% 8%
28 27 27 28 27 Lexus 12,670 0.5% -9%
13,915 0.5% 5%
31 31 30 30 28 smart 10,323 0.4% -14%
12,020 0.4% 42%
23 24 26 26 29 DS 9,082 0.4% -43%
15,898 0.6% -18%
32 29 29 27 30 Chrysler 6,380 0.3% -55%
14,090 0.5% 29%
30 30 31 31 31 Alfa Romeo 4,997 0.2% 2%
4,881 0.2% -4%
38 34 34 33 32 MG 4,441 0.2% 6%
4,192 0.2% 33%
? 41 36 36 33 Tesla 4,200 (est) 68%
2,498 0.1% 70%
37 35 33 32 34 Ssangyong 3,590 0.1% -19%
4,444 0.2% 33%
39 39 38 35 35 Infiniti 3,515 0.1% 22%
2,891 0.1% 142%
33 32 32 34 36 Subaru 2,679 0.1% -26%
3,612 0.1% 5%
34 36 37 37 37 Bentley 1,753 0.1% -10%
1,948 0.1% 41%
40 37 35 38 38 Maserati 1,701 0.1% 19%
1,435 0.1% 0%
35 38 39 39 39 Aston Martin 1,471 0.1% 62%
906
-5%
- ? ? ? 40 Mclaren 567
4%
545 (est) 113%
42 43 42 42 41 Lotus 279
-18%
339
-10%
36 40 40 40
Ferrari ?
n/a
743
-5%
41 42 41 41
Rolls Royce ?
n/a
375 (est) -1%

Others 2,430 0.1%
228
Total 2,540,617
-6%
2,692,786
2%

Data source: SMMT.

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